Major League Wrestling continues to take action on merchandise. MLW revealed today via ComicBook.com that they have negotiated a new licensing agreement with Hot Topic to have their merchandise available at the main retail outlet.
“This partnership with Hot Topic is another step in our continued alignment with the hottest brands and platforms,” said Court Bauer, Founder and CEO of MLW. “We look forward to bringing merchandise inspired by our diverse and popular fighters to Hot Topic and it kicks off today.”
The online store is now open and features over 80 items featuring stars such as Alex Hammerstone, Davey Richards, Taya Valkyrie, Jacob Fatu, the Von Erichs, Microman and more.
Hot Topic is no stranger to selling pro wrestling merchandise, as they have offered several WWE, New Japan Pro-Wrestling, and AEW items over the years. With Major League Wrestling in the mix, he gets another wrestling promotion available outside of Pro Wrestling Tees. MLW still has its store available at Pro Wrestling Tees, but the Hot Topic store features a variety of looks and styles that are exclusive to Hot Topic.
This announcement follows news that MLW has a new line of action figures set to release through Boss Fight Studios. A trailer has been released teasing what fans can expect when it comes to the figures and accessories that come with it. MLW also announced that they will now air in major markets such as Los Angeles, Chicago, San Francisco and Texas. This agreement is a further extension of their partnership with beINSports through their beIN SPORTS XTRA live channel.
MLW has a big title fight scheduled for this Thursday’s episode of “MLW Fusion,” as a rivalry comes to a head when Richard Holliday takes on MLW World Champion Hammerstone in a high-profile title fight. The promotion also has several stars set to compete on Ric Flair’s final game card, including Killer Kross and the Von Erichs.
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